COOKIE LAW

Definition, characteristics and application of regulations

Cookies are small text files that websites visited by the user send and record on the computer or mobile device of the same, and then are transmitted back to the relative sites during the next visit. Thanks to cookies the site remembers the actions and preferences of the user (such as, for example, login data, the default language, font sizes, additional display settings, etc.) so that the user doesn’t need to specify them again when they re-visit the site and browses its pages. Cookies are therefore used to perform authentication information, session monitoring and the storing of information about the activities of users access of a website and may also contain a unique identifier that allows for the monitoring of user experiences on the site for statistical or advertising purposes. During the navigation of a site, the user may also receive cookies on their computer or mobile device from sites or web servers other than the one they are visiting (so-called “third party” cookies). Some operations cannot be performed without the use of cookies, which in some cases are technically necessary for the operation of the site.

There are various types of cookies, depending on their features and functions, and these may remain on the computer or mobile device of the user for different periods of time: so-called session cookies, which are automatically deleted when you close your browser; so-called persistent cookies, which remain on the user’s device until a pre-established date.
Under the legislation in force in Italy, prior explicit consent for the use of cookies is not always required. In particular, such consent is not required for “technical cookies”, i.e. those used for the sole purpose of carrying out the transmission of a communication over an electronic communications network, or as strictly necessary to provide a service explicitly requested by the user. In other words, cookies which are indispensable for the operation of the site or to perform tasks requested by the user.

Among the technical cookies, which do not require prior explicit consent for their use, the Italian Data Protection Authority (see General Measure “Simplified Arrangements to Provide Information and Obtain Consent Regarding Cookies – May 8, 2014”) also includes:

  • “analytic cookies” used directly by the site operator to collect information , concerning the number of users and how they visit the site, provided they only process information in aggregate form,
  • navigation or session cookies (for authentication),
  • functional cookies which allow user navigation on the basis of a set of selected criteria (for example, the language, the products selected for purchase) in order to improve the service provided to the same.

The prior consent of the user is instead required for “profiling cookies”, i.e. those aimed at creating profiles related to the user in order to send him/her advertising messages in line with the preferences expressed by the same while surfing the web.

Types of cookies used by the Site and the possibility of (de-)selection

The Site uses the following cookies offering the possibility to (de-)select the same (and therefore to disable them), except for third-party cookies, for which the user must directly refer to the relevant procedures for selecting and de-selecting the cookies mentioned below indicated by way of links:

  • Technical cookies – session or navigation – are strictly necessary for the operation of the Site or to allow the users to make use of the content and services they have requested.
  • Technical-analytics cookies, which allow for an understanding of how the site is used by users. These cookies do not collect information about the identity of the user or any personal data. The data is processed in an aggregate and anonymous form.
  • Technical-functional cookies, i.e. used to activate specific functionalities of the site and a number of selected criteria (for example, the language, the products selected for purchase) in order to improve the service provided.
    WARNING: disabling the technical and/or functional cookies of the Site may lead to certain services or features of the Site being unavailable or the Site many not function properly, and the user may be forced to change or manually enter some information or preferences each time they visit the site.
  • Third-party cookies, i.e. cookies from web sites or servers other than that of the Controller, used for the purposes of third parties, including profiling cookies. Please note that these third parties, listed below with the corresponding links to the privacy policy, are independent data controllers of the personal data collected through the cookies they sent. Therefore, the user should refer to their privacy policies, information and consent forms (selection and de-selection of the respective cookies) listed below (as specified in the general measure “Simplified Arrangements to Provide Information and Obtain Consent Regarding Cookies – 8 May 2014”):

Specifically, the cookies present on the Site are indicated as following:

Technical Name Purpose Type of Cookies Expiration Service
ASP.NET_SessionId Browsing session Technical cookies At the end of session Technical cookies
__asc Aggregate analysis of website visitors Analytical cookies 30 min Google Analitycs
__auc Aggregate analysis of website visitors Analytical cookies 1 year Google Analitycs
__utma Aggregate analysis of website visitors Analytical cookies 2 years Google Analitycs
__utmb Aggregate analysis of website visitors Analytical cookies 30 min Google Analitycs
__utmc Aggregate analysis of website visitors Analytical cookies At the end of session Google Analitycs
__utmz Aggregate analysis of website visitors Analytical cookies 6 months Google Analitycs
NID Remarketing activity Profiling Third-party cookies 6 months Google
PREF Remarketing activity Profiling Third-party cookies 2 years Google
PREF Remarketing activity Profiling Third-party cookies 2 years Google

How to view and modify the cookies through your navigation program (so-called browser)

The user can select which cookies to allow through the appropriate procedure and can authorize, block or delete (in whole or in part) cookies through the specific functions of their navigation program (so-called browser). However, in the hypotheses in which all or some of the cookies are disabled it is possible that the site may not be consulted or that certain services or certain features of the Site will not be available or will not work properly and/or the user may be forced to change or manually enter some information or preferences each time he/she visits the site.

For more information on how to set preferences on the use of cookies through your browser, it is possible to consult these instructions: